South Lakeland Parks (SLP) Forum

Windermere wrote:I just got sent this advert for a seminar and was wondering if anyone could think of any companies they know who might benefit from sending some senior executives along?

..often your best business comes from customers or clients you already have, but your competition is chasing your customers and clients - make sure you don't lose them

Building Client Relationships and Keeping Customers

Keep them coming back for more..Stop them defecting to the enemy!

While new customers are great, they are also expensive. The effort to win the business can increase pressure to cut prices. Worst still many customers are one time only - and never come back. In fact an existing customer generates twice as much revenue as a new one and cost 25% less to service! But do you know how to get the most from your existing clients and customers and keep them coming back for more?

In business today competition is intense. People have more choice, they are more sophisticated and also more cynical, it's easier for them to find other suppliers or goods and it's easier to compare prices. "Building Client Relationships and Keeping Customers" is a concise, clear and valuable seminar that gives you simple yet effective ways to ensure your customers have a positive perception of you and your product or service and they keep coming back for more

Being 'customer focussed' and just satisfying customers or clients is not enough now, you also have to understand them. You have to know how they think, realise what they want and manage the way you deal with them to make sure you also get what you want. When you understand how these interactions work, you can use them to build customer confidence and loyalty and win their hearts and minds

Imagine that it was easy to keep your existing customers and that they were readily recommending you to others. They want to deal with you not the competition. They are loyal to you, your product and your company. You can then grow your business without constantly having to find new leads


We give you the skills, tips and techniques you need to keep the customer coming back. "Building Client Relationships and Keeping Customers" is a practical and easily absorbed seminar that guarantees you have the skills and techniques to keep and generate more business from your customers or clients and increase customer retention